Strategic narrative creates a category of one for brands lacking differentiation.

Woden client Spiro.ai, the Proactive Relationship Management platform built specifically for the manufacturing and industrial distribution sectors, has been acquired by Cordance. Spiro began as a niche CRM provider trying to carve out a space in a market dominated by massive titans like Salesforce and HubSpot. Prospects agreed that CRM was broken, but were hesitant…

Woden client Streamline Health, a revenue foresight platform, announced its acquisition by MDaudit for $37.4 million. According to Streamline CEO Ben Stilwill, the merger will allow the combined company to build “a broader platform that reflects the reality of today’s revenue cycle: distributed teams, disconnected data, and immense responsibility. Together, we’re delivering foresight and action;…

Woden client ABCO Systems was acquired by Element Logic to broaden its diverse technology portfolio and serve as a full-spectrum automation partner to drive customer success. 

Transportation software company Tenstreet has acquired Woden client Vnomics.  Vnomics provides real-time, in-cab coaching and precise fuel analytics that differentiate between driver behavior and truck performance, allowing fleet owners to identify exactly how much fuel is being wasted. Vnomics engaged Woden to build a strategic narrative that would cleanly position the company in a crowded…

Woden helped ReFirm Labs build its go-to-market story. The result was an acquisition by Microsoft.

Woden transformed the complexity of Digital Reasoning’s AI platform into a compelling narrative.

STRATIS IoT partnered with Woden to define its strategic narrative. Now it’s part of industry leader RealPage.

Woden crafted the StoryKernel for LoanBuilder. Now it’s PayPal’s small business solution.