The Storytelling Framework Trusted by 300+ Essential Brands

STORY IS THE STRATEGY

01

StoryKernEL™

In just six weeks, Woden will uncover what makes you essential. You know your brand has a great story, but when you tell it, people just don’t hear it the way you do. The StoryKernel provides a framework for customer-centric storytelling that buyers want to hear.


02

StoryseminaR™

Align your entire team behind one message that works. Your team will embrace your story when they help you create it. StorySeminar shows your team the potential in your narrative and gives them the tools they need to begin sharing it consistently with buyers.


03

StoryguidE™

Share the perfect story with the right audience at the ideal time. Your story is the foundation of an efficient customer journey. StoryGuide provides you with the stories you need to pull buyers in and through each stage of your funnel. Right message, right buyer, right time.


04

StoryAcceleratoR™

You deserve to be your brand’s best storyteller. We will coach your team on how to use the StoryGuide every day. StoryAccelerator gives your team the confidence, support, and Artificial Intelligence tools to bring your story to life. Reach your potential.

START TELLING YOUR
STORY TODAY

More than 300 brands have engaged Woden to craft their StoryKernel. Thousands more have used our methodology independently.

Story is the Strategy will show you how to both develop your own StoryKernel and gain insights on how to implement it across your entire organization.

We believe strategic narrative is the foundation of every successful organization. Develop yours to align your team, clarify your value, and win in your market.

HOW to CRAFT YOUR STORY

Boar's Head recall posted at a deli window

From Fresh to Fatal

A strategic narrative is more than just marketing—it’s an operational compass.

People walking up stairs outside

Sock It to Me

Today’s customers believe that you are what you buy.

Friends at a cafe

Third Place Displaced

Maintaining a clear strategic narrative while adapting to market shifts is essential for preserving brand identity.

Boar's Head recall posted at a deli window

From Fresh to Fatal

A strategic narrative is more than just marketing—it’s an operational compass.

People walking up stairs outside

Sock It to Me

Today’s customers believe that you are what you buy.

Friends at a cafe

Third Place Displaced

Maintaining a clear strategic narrative while adapting to market shifts is essential for preserving brand identity.

TELL A BETTER STORY IN 5 MINUTES

       Share your website.
Woden will send you a video with three ideas for your narrative.