Woden client Paccurate has secured a $3.5 million seed round, led by venture firm Tech Square Ventures.
Paccurate’s platform combines advanced cartonization with simulation and monitoring tools to lower fulfillment costs and reduce waste for retailers and shippers. Their funding will be used to further develop technology and support customers.
CEO and co-founder James Malley engaged Woden to transform “cartonization” from a “nice to have” to a “must have” for shippers. Paccurate will lead the change from the status quo of shipping by weight to the new world where volume matters most.
Through the StoryKernel, Woden developed a strategic narrative that reframed Paccurate’s technology away from a focus on “green” initiatives or empty space to informed packaging decisions driven by external cost factors like carrier rates, labor, and materials.
Woden developed a StoryGuide to help Paccurate translate this reality for the market to ensure every retailer and shipper can deliver a fulfillment experience that amplifies their unique operational efficiency while staying compliant with evolving regulatory requirements.
With this new funding, Paccurate is accelerating its commitment to the expansion of packing intelligence and staying at the forefront of supply chain innovation.
