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A Narrative Strategy Alignment is the commitment Woden asks the full leadership team to make immediately following the StorySeminar. It documents the goals, milestones, and accountability the organization commits to in order to implement the StoryKernel and Messaging Hierarchy across the business.

Every member of the leadership team signs off on their NSA, moving the narrative from a strategy the CEO believes in to a set of shared goals the entire team owns together. The agreement defines what success looks like at each stage of implementation, who holds accountability for each initiative, and what timeline the organization commits to for moving through the phases of the Transformation Journey. The Woden team uses this as a clear foundation to build every subsequent StoryAccelerator engagement around.

Learn how the Transformation Journey drives narrative alignment

Miles Fortner

Miles Fortner
A Growth Marketing Manager with a sharp eye for ROI and an even sharper eye for 1940s Noir. When Miles isn't optimizing campaigns, he’s likely tracking global headlines or clocking laps in the pool.