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Your company already has a story. It’s how your team answers the question “what do you do?” and what your customers tell people when they’re asked what it’s like to work with you. Woden helps you refine that story so it resonates with buyers.

The StoryKernel is a strategic narrative that uncovers what makes you different. We craft that into a customer-centric story that you can use across sales, marketing and the rest of your company to win in your market.

Ed Lynes

Ed Lynes
Ed is Woden's managing partner. He is the architect behind the StoryKernel and Woden's proprietary messaging hierarchy. More importantly, he brings Bailey to the office every day.